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Brand & Trade Marketing Manager

Brand&Trade Marketing Manager

Want to provide insights that make a difference?

As a Brand&Trade Marketing Manager you’ll have the opportunity to drive the growth of your assigned brands through excellent marketing execution.


You’ll have the following key responsibilities:

  • Work with supply, sales and finance to develop and execute successful Brand Plans to deliver financial and market share targets within timescales and budget as approved by Area
  • Develop and execute annual marketing plan activities, including local media strategy / plans for a given brand within a category, responsible for ensuring successful implementation of the plan.
  • Provide monthly updates to business review and monitor market performance, responsible for successful implementation of Brand plans as per business review and Business plan

  • In close co-operation with the Customer Marketing and Sales function, identify trade needs / opportunities, develop pricing and distribution strategies in line with trade promotions for brands
  • Initiate and execute product launches agreed by Area/Region
  • Implement portfolio strategy in conjunction with global category and area innovation to support overall business strategy, short / medium term; Implement media strategy and plans
  • Accountable for marketing budget on assigned brands
  • Initiate and implement market copy strategy for brand and ensure adaption possible for category across area
  • Partners with media / consumer and market insights to implement media strategy and plans

You’ll succeed because:

  • Min. 3 years experience in FMCG market
  • Bachelor or Master degree 
  • Consistent track records of results and career steps
  • Strong Analytical skills
  • Strong Presentation skills (ppt)
  • Understands big picture

  • Strong commercial awareness and drive
  • Strong analytical and financial skills
  • Entrepreneurial
  • Strong sense of urgency and achievement
  • Resilient and able to respond under pressure
  • Leadership qualities in impacting, contributing and challenging business strategy
  • Creativity
  • Fluency in English

You’ll love it because:

You’ll have the freedom to make a difference. You’ll put your own ideas into practice. The products you help us get out there will allow people to live healthier lives and have happier homes. And our dynamic, ownership-driven culture will bring the very best out of you, every day.

If you’re ambitious, driven and looking for more from your career, apply now, with your English CVs.



In Return RB offer very competitive salaries with excellent benefits and the chance to progress your career within a truly global organisation.
RB is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, national origin, disability status, protected veteran status, or any other basis protected by appropriate law. All hiring decisions are made based on merit, competence and business need.

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