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Senior Brand Manager (m/w/d), Health

Want to put the boldest plans into action? As a Senior Brand Manager (m/w/d), Health at RB, you’ll have the freedom to raise the bar for activation excellence.


Senior Brand Manager (m/w/d), Health

Heidelberg, Baden-Wuerttemberg

Competitive Salary & excellent benefits package 


Focusing on a dedicated market, you’ll make your mark by making sure we do the same. You’ll:

  • be responsible for managing brand P&L / or segment P&L in line with targets.
  • determine and recommend long and short term brand / segment strategy to ACMM / CMM
  • introduce new product developments into the market 
  • determine and develop the whole marketing mix incl. TV copy, media planning, etc. 
  • co-operate with Business Development regarding marketing strategies at the POS  
  • ensure smooth running of „daily business“, i.e. forecasting, financial planning, marketing budget control, packaging de-sign, etc. 
  • be involved in cross-functional collaboration (Supply, Sales, Trade market-ing, Regulatory, Medical, Legal) 
  • be driving the local success of the brand as part on an interna-tional network 
  • do strong management of external partners (Creative agencies, Media agencies etc)
  • coach younger team members


You’ll succeed because…

…you’re a natural marketer. You:

  • Have experience in marketing models that reach beyond the traditional
  • Have worked in an FMCG setting for at least 4 years before
  • Are a proven strategic thinker, with a background in brand planning and activation
  • Are analytical in your approach
  • Have the leadership and communication skills needed to get others behind your projects
You will love it because...
  • ... our products and brands are a unique platform for mutual success: with our new sustainability strategy we offer substantial added value in the long term.
  • ... working in partnership is our motto: flat hierarchies, open doors and our "move instead of talk" mentality create the right atmosphere.
  • ... You will love Heidelberg: our modern office and numerous attractive benefits, such as a company car, flexible working hours and share savings plans are waiting for you.


Welcome to the team!

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