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Brand Manager

Job Advert

Want to drive the masterplan behind a leading brand? As a Brand Manager at RB, you’ll have the freedom to take a major market by storm.

 

Brand Manager

Mississauga, Ontario

Competitive Salary & excellent benefits package 

 

Focusing on a dedicated market, you’ll make your mark by making sure we do the same.

 

You’ll succeed because…

…you’re a natural marketer. You:

  • Have experience in marketing models that reach beyond the traditional
  • Have worked in an FMCG setting before
  • Are a proven strategic thinker, with a background in brand planning and activation
  • Are analytical in your approach
  • Have the leadership and communication skills needed to get others behind your projects.

 

You’ll love it because… 

…you’ll have the freedom to make a difference. You’ll put your own ideas into practice. The products you help us get out there will allow people to live healthier lives and have happier homes. And our dynamic, ownership-driven culture will bring the very best out of you, every day.

What You'll Be Doing
  • Work with supply, sales and finance to develop and execute successful Brand Plans to deliver net revenue, gross margin, market share and profit targets within timescales and budget as approved by Area  

  • Develop and execute annual marketing plan activities, including local media strategy / plans for a given brand within a category, responsible for ensuring successful implementation of the plan.  

  • Manage Assistant Brand Managers who provide monthly updates to business review and monitor market performance, responsible for successful implementation of Brand plans as per business review and Business plan  

  • In close co-operation with the Trade Marketing function, identify trade needs / opportunities, develop pricing and distribution strategies in line with trade promotions for brands  

  • Execute product launches agreed by Area/Region; Contribute to innovation by delivering product development programs to further margin growth.  

  • Implement portfolio strategy in conjunction with global category and area innovation to support overall business strategy, short / medium term; Implement media strategy and plans  

  • Manage development and activation of local brands  

  • Accountable for marketing budget on assigned brands  

  • Implement market copy strategy for brand and ensure adaption possible for category across area  

  • Partners with media / consumer and market insights to implement media strategy and plan 

Is This You?
  • Minimum university educated (to Bachelors level) in a commercial subject  

  • 4+ Years marketing experience, must be able to demonstrate outstanding marketing skills and potential, developed within a PCG environment.  

  • Strong sense of urgency and achievement, resilient and able to respond under pressure  

  • Strong analytical skills, financial skills and P&L understanding  

  • Capable of analyzing data to draw conclusions from the data.  

Equality

RB is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, national origin, disability status, or any other basis protected by applicable law. All hiring decisions are made based on merit, competence and business need.

If you are selected to participate in the recruitment process, please inform kimberly.brine@rb.com of any accommodations that you require. RB will work with you in an effort to ensure that you are able to participate.

Apply now »