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Trade Marketing Manager

Job Advert

Want to see your vision have an impact? As a Trade Marketing Manager with RB, you’ll have the freedom to own the strategy and see the results in stores around the world.

 

Trade Marketing Manager

Mississauga, Ontario

Competitive Salary & excellent benefits package 

 

Working with a portfolio of leading brands, you’ll own the channel / category strategy for our major markets. You’ll increase our presence in stores. You’ll strengthen our brands and ensure we have the right product, marketing and promotional activities in place.  You’ll create the vision and take practical steps to see it come to life.

 

You’ll succeed because… 

…you’re highly analytical, comfortable forecasting and working with a wide range of data to make fact-based decisions. With a background in sales or marketing, you’re able to translate plans into customer marketing actions. Like us, you’re results-orientated and entrepreneurial. You can develop strategies based on real world insight. And your communication skills mean others will share your vision.

 

You’ll love it because… 

…you’ll get to make an impact like never before. You’ll be responsible for your own projects - we can’t wait to listen to your ideas. The products you help us get out there will make people’s lives better. Our iconic brands will provide an incredible platform for you. And our dynamic, ownership-driven culture will help bring the very best out of you, every day.

What You'll Be Doing

  • Develop customer /category 4P strategy and tactics in line with respective heads of national key accounts and building on global 4P strategy
  • Define category trade marketing KPIs
  • Translate brand marketing actions into customer marketing actions
  • Contribute to category marketing plans with customer and category analysis and promotional strategy; key contact for brand marketing teams
  • Continuous analysis of customer position, working together with National Account Managers to recommend in-store action aimed at strengthening RB's position within categories
  • Implement category strategies and vision across customers; lead and support the implementing of RB promotional strategy across customers, in line with brand priorities and media plans
  • Performs ongoing ROI analysis across a broad range of activities to guide effective commercial outcomes and support trade spend optimization objectives.
  • Conducts intensive Financial Modelling to support decision process e.g. Ranging, Promotion.
  • Develops ‘Go To Market” strategies for all category reviews with major retailers.
  • Contributes to forecast accuracy via timely and accurate input into forecasting process.

Is This You?

  • 4-year university degree, MBA is an asset
  • 6-8 years Sales, Category Management, Trade Marketing and/or Marketing experience, cross functional exposure to other Business Operations
  • Good understanding of Customer Management Process
  • Proven analytical skills
  • Strong knowledge of the P&L
  • Strong knowledge of Syndicated Data (Nielsen/IRI/Precima)
  • Strong oral, written communication, and presentation skills
  • Computer proficient (Microsoft Office)
  • Strong organizational skills
  • Good interpersonal and time management skills
  • Ability to influence across all levels of the organization

Equality

RB is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, national origin, disability status, or any other basis protected by applicable law. All hiring decisions are made based on merit, competence and business need.

If you are selected to participate in the recruitment process, please inform kimberly.brine@rb.com of any accommodations that you require. RB will work with you in an effort to ensure that you are able to participate.

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