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Assistant Manager, Consumer Experience

Job Advert

Assistant Manager, Consumer Experience

Tokyo, Japan 

 

PURPOSE: Responsible for creating WOW consumer experiences across all eCommerce touchpoints.

 

MAIN RESPONSIBILITIES AND DEGREE OF INFLUENCE:

  • Coordinate with E-Consumer Team & E-Customer team to develop content & implement across E-Commerce (e.g. SKU page, campaign/promo banners, newsletter images) in line with the brand guidelines & maintain tracking of portfolio content across all platforms and ensure it is always up to date (bundles, promos, new thematic etc.).
  • Work with in-house E-Commerce team and liaise with brand team to drive creation of rich content across ecommerce platforms. Rich content can be product, category, official store/shop-in-shop, educational, engagement or campaign content for all E-commerce platform (Retail, Market Place & D2C)
  • Develop and optimize product description and SKU listing to trigger high rank on-site search.
  • Work with E- Customer Manager in creating in-store promo for specific and cross category including content, visibility and converted traffic through Marketing Program both National and Channel specific.
  • Overseen the Customer Service performance on product discussion, review & rating.
  • Manage the CRM (Email, SMS, WA & Chat Bot) content development and subscription based to boost the sales performance. Analyse the integrated sales report performance across online sales channels.

 

EDUCATION: Bachelor or Master’s degree in marketing, Fine Arts or Business Management related field.

 

EXPERIENCE: 2 – 3 years’ working experience working in related digital or online marketing performance analytics and optimization with proven track record and strong capability in managing key ecommerce partner are preferred.

 

KNOWLEDGE/COMPETENCE:

  • Business level of Japanese and English
  • Possess superb knowledge and experience in leading and managing Digital Media, Social Media, Brand and O2O include managing agencies.
  • High level of curiosity and creativity in designing contents.
  • Proficiency in content marketing basic principles.
  • Concrete knowledge of website analytic tools.
  • Professional knowledge and experience in the use of relevant online marketing and sales techniques.
  • Excellent project management, organizational, analytical and interpersonal skills
  • Ability to work independently, with strong relationship skills and a (fun) team player mentality
  • etc

Equality

In Return RB offer very competitive salaries with excellent benefits and the chance to progress your career within a truly global organisation.
RB is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, national origin, disability status, protected veteran status, or any other basis protected by appropriate law. All hiring decisions are made based on merit, competence and business need.

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